Advertising review looks for original content, clear ownership, and pages that are not empty shells. Calculators should ship with explanations, FAQs, and disclaimers where needed.
Checklist
- Unique tool landing copy
- Legal pages: privacy, terms, cookies, disclaimer, affiliate disclosure
- About and contact
- No fake stats or income guarantees
- Ads separated from primary CTAs
Bottom line
Useful tools plus honest writing beat thin doorway pages.






